Amidst Covid19 lockdown periods, I created the @lovelocal.bne Instagram community to highlight Brisbane businesses and to communicate what offerings they had available (eg. pick-up orders, delivery etc).
Instagram feed posts were designed to be simple and easy to read- designs highlighted each featured venue’s imagery as well as clear directions on where to find them. In addition to the huge amount of carousel posts, I developed a range of ‘story templates’ to help engage the local Brisbane community to share their own favourite businesses and help new people discover fan favourites.
See the project here.
HeartRadiance
Live A Love Riot
The Bad Button
Moss & Brooke
Parallel
That's me, Laura Richter. The detail-obsessed designer slash curio-inspired artist behind Obscurio & Co.
I specialise in small businesses, good brand strategy and thoughtful design. Here I create strategic, functional and aesthetically exciting brands with a twist of the unique.
If your small business is here to shake things up— I have the right brand cocktail to help you do just that (and a whole collection of impractically small glasses for serving).
Get shaken not stirred—