About

You didn’t build your business to do things the way they’ve always been done.

My Approach

I’m here to find, capture and celebrate your unique— and use it to connect with your people.

What you don’t get at Obscurio & Co.

What you do get

The Obscurio & Co. mission

Capturing your unique, delivering good brand strategy and creating thoughtful designs that make a connection with your audience and an impact for your businesses.

Unusually yours, Laura Richter

Being a Chameleon of Brand Design

Do I think having no specific design style is my design superpower? Let’s find out! I look at the difference between aesthetic and strategy-centred brand design methods and explain the benefits of each.

Welcome to a Museum for the Curious

What do you mean you ‘opened a museum’?! Learn more about the Pinterest curatorial project created as part of my rebrand to celebrate all things unique and beautiful.